Chicago · Comparison
How Full Bars Media compares to the national platforms
National marketplaces are built to be cheap and fast at scale. We're built to make Chicago listings look extraordinary and to make working with a media team feel like software. Both are real products. The comparison below sticks to facts so you can decide which one you're buying.
Local
Full Bars Media is a Chicago production company with its own crews and in-house editing, not a marketplace routing your listing to whichever contractor is free.
Pricing
Published package pricing: the prices on this site are the prices in the booking flow, updated live.
Revisions
Every booking includes two revision rounds, requested frame by frame in the portal's review room.
The work
From Michigan Avenue towers to Lincoln Park listings
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1000M · Apartments at Grant Park, Chicago
50 West · Lower Manhattan, NYC
THE REED at Southbank · residence view
Lincoln Park W · listing photography
Side by side
| Full Bars Media | HomeJab | Virtuance | |
|---|---|---|---|
| Who shoots your listing | Full Bars crews: a Chicago production team with in-house editing | Marketplace photographers routed by availability | Contract photographers; centralized automated editing |
| Listing video | Filmed on site, edited and graded in house, vertical cuts included | Offered; bundled in unpriced packages | Offered as an add-on in select markets |
| Pricing transparency | Full menu published with live prices; no form required | Starting price advertised; full pricing after you enter a property address | Pricing behind a form on its Chicago page |
| Review & revisions | Portal review rooms with timestamped, draw-on-frame comments; two rounds included | Standard delivery; revisions by request | Standard delivery; revisions by request |
| For brokerages | Full white-label platform: your brand, domain, and member pricing | Volume programs | Enterprise programs |
Competitor descriptions reflect each company's public website and published materials as of August 2026. Verify current offerings with them directly.
Questions agents actually ask
Is Full Bars Media more expensive than HomeJab or Virtuance?
For a basic photo set, the national platforms advertise lower floors. For the work most of our clients buy (photography plus real filmed video, aerials, and finishing done in house), our published bundle pricing is competitive with what the platforms quote after you enter your address. Compare our live menu on the photography and video pages.
What do you do that a marketplace doesn't?
Consistency and accountability: the same production team on every order, in-house editing, a portal where you review, request revisions and download, and white-label programs for brokerages. Marketplaces optimize for coverage. We optimize for the listing.
When is a national platform the right choice?
If you need the absolute lowest price on a basic photo set for a modest listing, a volume marketplace is a fine tool. When the listing, your brand, or your brokerage's presentation carries real value, that's the work we're built for.